WEB SERVICES API

Connect call tracking to your marketing tools and CRM,
enhancing data collection and ROI on ad spend.

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API: GET STARTED

The REST API guide offers comprehensive endpoint details, request formats, authentication methods, and response codes.

It covers creating accounts, managing numbers and campaigns, updating details, setting call forwarding, and checking call logs and balances.

It also includes instructions for generating and managing API pin codes for agencies and clients.

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USE AVIDTRAK’S API TO:

Receive valuable lead data in real time

Link the API with your CRM and contact center to feed new lead source data and analysis from website visits, calls, emails, texts, and forms.

Customize the data based on keywords, transcripts, call durations, and other custom reporting signals for superior marketing performance.

Customize your AvidTrak account

The API enables custom controls in your account, tailoring it to suit your specific business needs.

It enables you to purchase and manage numbers, set up advanced routing, manage offline campaigns, access call logs, amongst many other features.

Thousands of businesses moved to AvidTrak for our
unbeatable pricing & support, & stayed loyal.

Our technical experts are just a call or email away, offering direct, live assistance for all your queries.

Web Services API FAQs

What is a Web Service API?

A Web Service API is a software interface that allows two or more systems to communicate with each other over the web. It enables developers to access functionalities provided by another software system through a standardized protocol and data format such as XML or JSON.

What are the advantages of using a Web Service API?

Using a Web Service API has several advantages, such as enabling developers to integrate functionalities from different software systems, improving the scalability and reliability of the application, and reducing development time and costs. Additionally, Web Service APIs promote interoperability and standardization across different platforms and programming languages.

Does it cost extra to use a Web Service API?

No, there is no extra charge. AvidTrak provides use of its API without extra charges or fees.

What is speech to text conversion?

Speech to text conversion is the process of transcribing spoken words into written text. It uses artificial intelligence (AI) and natural language processing (NLP) to convert audio recordings into a written format.

How can speech to text conversion be used to hunt for specific keywords?

Speech to text conversion can be used to transcribe audio content into text, which can then be analyzed using AvidTrak’s proprietary keyword search tools to identify specific words or phrases. This can be useful for content creators looking to optimize their content for search engines or for businesses looking to track mentions of their brand or products.

What are some marketing and audience targeting advantages of using speech to text transcription?

Some marketing and audience targeting advantages of using speech to text transcription include: the ability to analyze customer feedback and sentiment, the ability to track brand mentions and sentiment in social media and other online platforms, and the ability to optimize content for search engines by identifying relevant keywords and topics.

What is ROBO call blocking and why should ROBO calls be blocked?

ROBO call blocking is a process of preventing automated phone calls, also known as “ROBO calls,” from reaching your phone. ROBO calls are pre-recorded messages that are sent out to many phone numbers, often for marketing or scam purposes.

The reason why ROBO calls should be blocked is because ROBO calls can be annoying and disruptive, especially if they occur frequently or at inconvenient times.

Blocking ROBO calls can help to reduce the number of unwanted calls that you receive, making it easier to manage your time and avoid potential scams.

How secure is the call recording and sharing process?

Our product uses industry-standard encryption and security protocols to ensure that your conversations are safe and secure. We also offer password protection and other security features to give you peace of mind when sharing sensitive information.

How long can recordings be stored for?

Call recordings are stored for 24-months.

Can I share recordings with people who don't use the product?

Yes, you can easily share recordings with anyone via email, regardless of whether they use our product or not. They will be able to listen to the recording and download it if needed.

Can I access recordings from different devices?

Yes, our product is designed to be used across multiple devices, including smartphones, tablets, and computers. If you have an internet connection, you can access and share your recordings from anywhere.

If I use the Call Notes and Tags feature, can I search for specific calls or tags?

Yes, our platform has a powerful search functionality that allows you to search for specific calls or tags. You can also use filters to refine your search results based on various criteria such as date, time, duration, and more.

Can I share calls and notes with other team members?

Yes, our platform has a collaboration feature that allows you to share calls and notes with other team members. You can also control access permissions for each team member to ensure that sensitive information is only shared with those who need to see it.

Can I export my call data and notes?

Yes, our platform allows you to export your call data and notes in various formats, such as CSV or Excel. You can also customize the export options to include only the data you need.

How does adding custom tags to URLs help with A/B testing for ad variations?

By appending a custom tag to a web page destination URL, you send a signal to AvidTrak platform to dynamically insert a specific phone number on the page. When a call comes in we attribute the phone call to that specific ad variation.

How granularly can I track the success of my marketing campaigns with AvidTrak?

Speech to text conversion is the process of transcribing spoken words into written text. It uses artificial intelligence (AI) and natural language processing (NLP) to convert audio recordings into a written format.

What is Google Tag manager and how best to use it?

Google Tag Manager (GTM) is a free tool offered by Google that simplifies the process of adding tracking codes or snippets of code (called tags) to a website or mobile app. With GTM, you can manage and deploy marketing and analytics tags from a single interface, without having to edit your website code every time.

Here are some steps to get started with Google Tag Manager:

1.Create a Google Tag Manager account and set up a container for your website or app.
2.Add tags to your container. This could include tags for Google Analytics, Google Ads, and other third-party tools such as AvidTrak. You can also create custom tags for specific tracking or marketing purposes.
3.Set up triggers to determine when your tags fire. For example, you may want to fire a tag when a user submits a form or clicks on a particular button.
4.Test your tags to make sure they are working properly.
Publish your container to your website or app.

Can AvidTrak Call Tracking and Lead Maximizer Integration help me optimize my marketing campaigns in real-time or near real time?

Yes, our call tracking product provides real-time data on call volume, call duration, and other key metrics. This allows you to quickly identify trends and adjust your campaigns as needed. For example, if you notice that a certain campaign is generating a lot of calls but few sales, you might want to tweak the messaging or targeting to better align with your audience.

How does integrating AvidTrak call tracking product with AvidTrak Lead Maximizer help me measure the ROI of my marketing campaigns?

Our call tracking product provides closed-loop reporting, which means that we can track the source of a call all the way through to a sale. By assigning a unique phone number to each campaign, we can tell you exactly which campaign is driving actual sales revenue. This allows you to make data-driven decisions about where to allocate your marketing spend, so you can focus on the campaigns that are delivering the best ROI.

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