Web Services API

Utilize Powerful Web Services API to obtain Call Tracking Reports on Demand

Web Services API

  • Utilize SOAP based Web Services API to build proprietary dashboards
  • Merge AvidTrak data with your bid management tools to enhance productivity of your bid platform

Use Voice Recording Transcription Services to Hunt for Keywords

Voice Recording Transcription


  • You may create transcripts of voice recordings.
  • Setup AvidTrak to deliver you transcripts of recordings. Use the transcripts to search for specific keywords
  • Note: Voicemail transcription is an extra charge and is limited to 2 minutes of recorded conversation

AvidTrak can hunt and dynamically replace Vanity Numbers

Vanity Number Replacement

  • AvidTrak can search for and find vanity numbers which may be dynamically replaced with a tracking number.
  • Simply type in the Vanity Number sequence (letters and digits) into the Target Number SMART replace field and AvidTrak will perform dynamic number insertion.

Report Online Conversions together with Phone Call Conversions

Online Conversion Report

  • Imagine being able to use the same platform to view not only phone call conversions but also Online form conversions. AvidTrak may be setup to capture Online conversions. You may capture contact-form submissions, downloads and even clicks to your Email links.

Block those nuisance SPAM Callers from bothering you!

SPAM Caller Blocking

  • SPAM Robo-Callers can be a nuisance to your daily work schedule.
  • AvidTrak allows Agency Caller blocking functionality such that an Agency can setup a Master list of Blocked Caller IDs. These Blocked Caller ID at Agency Level are applied to all Agency clients operating on the AvidTrak platform.
  • Individual clients may block caller ID at their account level.

Listen to Call Recordings and then share the Recording with others via Email

Call Recording Playback and Email Call Recording

  • Listening to a Call Recording is as simple as clicking a button to hear the recording streamed to your Computer, Tablet or Smartphone.
  • You can share the call recording with another person simply by clicking the Email icon next to the recording link and transmit the recording link via Email.

Tag and Append Notes to Calls

Call Tags and Notes

  • As you listen to call recording you can easily tag the call as Sale, Inquiry, SPAM etc.
  • After completing call tagging you may type in an append notes to the call to remind you of the content of the recording.
  • Individual clients may block caller ID at their account level.

AvidTrak Supports Google ValueTrack Tagging Parameters

ValueTrack Tags

  • Google ValueTrack Tags offers a powerful way for advertisers to gather information on Google’s Search and Display partners responsible for traffic.
  • What’s more you can get information on ad position, placement, creative and network type that resulted in the click. Tying back phone calls or online conversions to ValueTrack tag parameters helps you improve your bid and placement strategy.

Does your Enterprise use Ensighten Tag Management?

Ensighten Tag Management

  • If you are like one of AvidTrak’s very large Enterprise Clients you probably use a tag management tool such as Ensighten to automatically serve up JavaScript and other tags based on a visitor’s click parameters.
  • Unlike many JavaScript tracking codes, AvidTrak JavaScript code and Ensighten tag management work seamlessly without delays in page load or data loss.

Clarifications on Pricing for Call Tracking Numbers & Minutes

AvidTrak Numbers come packaged with Call Tracking Software which comprises of a hosted software solution. The call tracking service is a prepaid service which is offered on a month-to-month basis.

Our service fee structure is broken up into:

  • Monthly recurring charges for phone number rental
  • Talk time minutes for inbound phone calls

Monthly Recurring Charges for Phone Number Rental

The phone number rental is collected in advance every month on the 1st of the month. We do not refund monthly rental fee after it has been deducted from your account.

Talk time Minutes for Inbound Phone Calls

Charges for talk time on the phone use accrue daily. Your account will be charged for the amount of talk time incurred by you.


Questions  Answers

Why should I implement tags on my Ads?

Tags allow Search Engines to push (paid) keyword data into the space. Without the tag you will not be able to know which Google or Bing keyword triggered your search advertisement.

Additionally, tags can also act as triggers for serving up specific phone numbers for specific purposes. For example a Chevrolet dealer can use tags to show a specific phone number for cars and another for trucks.

Using FTP Vs API which is more effective?

AvidTrak API (Application Programming Interface) allows you to obtain instant (on demand) access to your account data and functions with your account. Of course AvidTrak- API users need to have SOAP based protocol knowledge, whereas, FTP is simpler, as data are delivered on a schedule rather than on demand.

If you have programming experience, use the API to create your proprietary reporting dashboards. However, FTP reports can also be utilized for many reporting functions.

Are there are any API usage costs?

There are no API usage costs.

After I add other Users to my account can I prevent access to billing and phone number purchases?

Yes as an Administrator you may decide who may or may not have access to your Billing fields. You may also prevent other Users from purchasing or deleting numbers from your account.

How accurate is a transcription of a recording?

Our experience indicates that accuracy of transcription is dependent on how clearly an individual enunciates words. On average between 60 to 70 percent accuracy of transcription may be achieved. We do recommend that our clients clearly speak out words such as ORDER or COMPLAINT to ensure conversation tagging is accurate.

What is the most effective way of using Keyword Flagging?

Begin by identifying your goal. For example do you wish to increase customer retention? If yes then you would want to learn of all potential clients who have called to complain about your product or service. Set the keyword-flagging tool to identify words such as “Unhappy,” “Scam” “Complain” etc. Listen to the recorded conversation and then reach out to your client to resolve the issue.

We Pair With Your Marketing Tools

AvidTrak connects to the tools you use to save you time and automate mundane work.

The power to engage billions of customers on a global scale

With our platform and your ideas, you can focus on the marketing that matters.

Millions of interactions across channels with 99.999% uptime

Choose from thousands of phone numbers in dozens of countries

10,000+ businesses trust AvidTrak for communications with enterprise-grade security


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