Maximize ROI

JavaScript tracking script is needed only if you wish to dynamically insert phone numbers to track calls from Display Ad Clicks.

To get really granular data allocate 1 number for each Creative-Publisher combination. To measure calls from Display Ad clicks, allocate as many call tracking numbers as the number of hourly clicks you receive from Display Ads. To get hourly traffic rates refer to your Google Analytics account.

Yes, AvidTrak supports custom tags! Setup is very easy and may be accomplished in minutes.

Yes, you may configure your Display Ad call tracking numbers to route calls based upon the tags placed within the Display Ads.

Our call tracking product works by assigning unique phone numbers to different digital ads and affiliate links. This allows us to track which ad or link generated the call, as well as the referring website or ad network. By doing so, we can provide detailed conversion data that helps you optimize your campaigns for better ROI.

Our call tracking product works by allowing you to place different phone numbers on various online banner or video ads to identify the most effective ad placement. When a potential customer calls one of these numbers, our system matches the call with the web visit session ID and reports the call match within our platform and into the paid search demand generation platform such as Google or Bing. This allows you to track phone leads back to the website that sent them, use referral source-level phone call conversion data to outbid your competition on high-value clicks, and cut spend on poor performing web referral sources to boost your campaign ROI. By analyzing this data, you can optimize your digital display advertising and get the most out of your marketing spend.

Our product seamlessly integrates with contact centers through our API, allowing us to capture important call data and report it back to you in real-time. This closed loop reporting enables you to measure the effectiveness of your marketing campaigns and make informed decisions about how to allocate your marketing spend.

Yes, our product integrates seamlessly with popular analytics platforms like Google Analytics GA-4 and CRM systems like Salesforce, HubSpot, and Zoho. This allows you to get closed-loop reporting and track which marketing campaigns are driving actual sales revenue, so you can make necessary adjustments to your marketing spend. By integrating call data into these platforms, you can get a more complete picture of customer behavior and optimize your marketing campaigns accordingly.

There are no extra charges for integrating AvidTrak Call Data into third party CRM, Ad Management Platforms or Analytics Packages.

Yes, we allow for custom triggers to be implemented so that calls may be filtered to your specification before it is reported as a conversion into an ad management platform.

Yes, every phone call can be setup for post call transcription and word flagging. You can also setup rules for ease in filtering out specific additional categorization calls that meet your specifications.