Get Started with Enterprise Call Tracking Platform utilizing your own numbers
Track calls from Offline Ads in Print, Radio and TV
Track calls from Mobile & Online Marketing spend in SEM, Facebook, Display and other marketing channels
Integrate call data with Google Analytics, Adobe SiteCatalyst, Adwords, Marin Software and Salesforce
Save your investments in your existing proprietary telephony network
Continue to utilize your existing long distance carrier contracts and avoid paying recurring charges for numbers and talk time minutes
Significantly cut time to deployment and costs associated with validating new phone system
AvidTrak Enterprise does not require you to port numbers to AvidTrak’s carrier
By retaining your own numbers you completely avoid any risk of downtime associated with number porting
Preserve the equity built into your numbers by hanging on to them.
Phone leads tied back to:
Get reports delivered to you when you want and how you want
Report may be viewed and acquired on demand
Delivered Via Email or FTP
Accessed through Web Services API
Report phone conversions into Google Adwords
Use AvidTrak integration with Google Universal Analytics or Adobe SiteCatalyst to see phone conversions and path to conversion
Optimize your phone call conversion bids on Marin Software
The AvidTrak Enterprise call tracking platform is hosted on dedicated servers and allows unlimited access to User Groups within an Enterprise. We will provide you with tracking code which will be placed on your web pages. The tracking code allows us to dynamically rotate phone numbers on your web pages.
We only need daily Call Detail Records (CDR) provided by your long distance carrier for the phone numbers that you own. We will use the CDR to provide you with call tracking data
We recommend that you get at least 1 number per each visitor per hour. For example if your Adwords campaign generates 100 clicks over 10 hours you would need at least 10 tracking numbers per each Franchisee.
To get a more accurate average hourly traffic flow rate you may refer to your Google Analytics account and look at hourly traffic rates.
Yes. With AvidTrak you may choose to track all your or only a selected set of keywords.
Implementing call tracking for a targeted set of high value keywords allows you to focus your attention on only those keywords that incur you the most expenditure.
Organic keywords are increasingly being masked by search engines. An alternative strategy that is available to SEO specialists is to derive which page and combination of pages thereof lead to phone calls.
By using call tracking numbers specifically for the purposes of page visit URL tracking an SEO specialist may gather valuable data on which web pages act as entry pages and which pages are call conversion pages.
Please review Enterprise Call Tracking page to get information on how very large corporations have saved money on call tracking costs.